Tracks
Conference Day #2 - Wednesday
Digital strategy and governance
This track focuses on digital strategy and governance and presents the newest trends through relevant case studies and a few expert presentations. The topics dealt with ranges from building successful digital strategies, creating effective governance and to how to operate a web team in 2013.
For more details on the many digital strategy presentations you will find at the conference, read everything about digital strategy at J. Boye Aarhus 12
Going mobile
The future is nearer than you think. In a few years, enterprise have turned mobile, websites have turned into apps and the user expectations have dramatically changed. This track will focus on how enterprises are becoming mobile and using mobile for marketing, taking mobile payments, handling support and finally offering a glimpse into what's next.
Your host and moderator on this track is Volker Grünauer from J. Boye.
For more details on the many going mobile presentations you will find at the conference, read everything about going mobile at J. Boye Aarhus 12
Higher education
This years higher education track is intended as a complete 1-day conference in itself, covering the key challenges facing higher education web professionals while enabling participants to network with peers from around the world.
For more details on the different presentations, read everything about higher education at J. Boye Aarhus 12
Intranet
Join the intranet track and get insights and help to handle the challenges that intranet professionals are facing today. Discover the current trends and tendencies, see how others are improving their intranets on a number of platforms, including SharePoint and hear what others think of the "digital workplace wave".
For more details on the many intranet presentations you will find at the conference, read everything about intranet at J. Boye Aarhus 12
Also: share your intranet homepage and get feedback and inspiration from peers.
Web Content Management
This year’s Web Content Management track is intended as a complete 1-day conference in itself, where you can get the analyst perspective and learn from customer cases. We'll take a look inside the engine room and look at the processes, systems and challenges that make WCM work in large and complex organisations
For more details on the many WCM presentations you will find at the conference, read everything about web content management at J. Boye Aarhus 12
Conference Day #3 - Thursday
Collaboration
Knowledge sharing and collaboration within the enterprise are disciplines that most organizations aspire to do more of, and which vendors of sophisticated solutions promise that their gear will enable and facilitate. “We must capture the ideas and tacit knowledge that make our business unique” and “We should speed up innovative processes by allowing our creative minds to communicate across regions and divisions”. Does this sound familiar?
The visions and hopes are great and numerous. Yet, even with all the right tools in place and a stated intention to “realize the enormous potential” in this area, many organizations struggle to get meaningful activities off the ground and hence fail to really see any tangible results. So how do you make a success of it? This track will explore challenges and opportunities and there will be cases from organisations who are off to a good start with collaboration.
For more details on the many collaboration presentations you will find at the conference, read everything about collaboration at J. Boye Aarhus 12
Digital marketing
This year’s digital marketing track is a complete 1-day conference for online marketers. The line-up features top analysts, online marketing and social media experts as well as seasoned users.
For more details on the many digital marketing presentations you will find at the conference, read everything about digital marketing at J. Boye Aarhus 12
Online communication
What makes great online communication? This track focuses in on topics relevant for web editors, online journalists, and community managers as we go into 2013.
For more details on the many online communication presentations you will find at the conference, read everything about online communication at J. Boye Aarhus 12
Standards & Technology
Which standards actually matter for technology related to the World Wide Web (www)? This year's standards & technology track is a full one-day conference that will give you insights from international experts and practitioners on the most important standards for the web and intranet industry.
For more details on the many technology presentations you will find at the conference, read everything about standards & technology at J. Boye Aarhus 12
User experience
Join the user experience conference track to learn from web practitioners who are passionate about delivering a great user experience – and will show you how to do it.
For more details on the many user experience presentations you will find at the conference, read everything about user experience at J. Boye Aarhus 12