Program
Monday, 5. Nov 2012 | Tuesday, 6. Nov 2012 | Wednesday, 7. Nov 2012 | Thursday, 8. Nov 2012
8.00
Breakfast & Registration
Come pick up your conference badge and enjoy breakfast with fellow conference participants. Join your chosen main track's table in the breakfast area. We encourage attendees and speakers alike to join, get the discussion going first thing and set the scene for the rest of the day.
9.00-9.15
Conference opening
Speaker: Janus Boye (DK), J. Boye
9.15-10.00
Keynote: How real is the social workplace revolution?
Speaker: Alan Pelz-Sharpe (UK), 451 Group
10.00
Break
10.15-11.00
Digital Marketing – Make the most of social media
Speakers: Eileen Brown (UK), ZDNet, part of CBS Interactive | Jonathan Astor (DK), Valtech
Online Communication – Content Strategy
Standards & Technology – The W3C perspective
11.00
Break
11.15-12.00
Collaboration – Mind the gap: From analyst perspectives to reality
Speakers: Alan Pelz-Sharpe (UK), 451 Group | Lau Hesselbæk Andreasen (DK), J. Boye | Neil Morgan (CH), Richemont
Digital Marketing – Branding and community management
Online Communication – Social curation
Standards & Technology – Digital innovation at work
Speakers: Daniel Gunnarsson (DK), Royal Academy Schools of Architecture, Design and Conservation | Sue Beckingham (UK), Sheffield Hallam University
User experience – What is coming next?
Speakers: Mette Frøkjær Hansen (DK), Billund Airport | Kristian Norling (SE), Findwise
12.00-13.00
Lunch
13.00-13.45
Collaboration – Making it work in a global and complex organisation
Speakers: Dennis Agusi (NL), Philips | Rosemary Amato (NL), Deloitte
Digital Marketing – Campaigns that work
Speakers: Christina Mac Larsen (DK), Widex | Morten Gleerup (DK), Vestas
Online Communication – Content effectiveness
Speaker: Kim Damsgaard (DK), Pravda Digital
Standards & Technology – Open Source as a Strategy
Speaker: Mike Davis (UK), msmd advisors
User experience – The art of critique and getting external help
Speaker: Marianne Kay (UK), Real Story Group
13.45
Break
14.00-15.00
Expert panel discussion
The expert panel discussion is an hour of reflection on industry trends with 3 very experienced panellists moderated by Janus Boye
15.00
Break
15.15-16.00
Collaboration – Unlocking the potential of enterprise social networking
Speakers: Carsten Rasmussen (DK), Capgemini Danmark | Barney Southin (UK)
Digital Marketing – How to use web analytics to attract more customers online
Speakers: Therese Reuterswärd (SE), Scandic Hotels | Kim Damsgaard (DK), Pravda Digital
Online Communication – Social Media and Governance
Standards & Technology – Architecture decisions
Speaker: Dan Lewis (USA), Judge Group
User Experience – User-centered design
Speakers: Dea Cæcilie Grollov (DK), Sundhed.dk | Ture Wibrand (DK), DIBS Payment Services
16.00
Break
16.15-17.00
Collaboration – Ideas with impact
Speakers: Sami Poikonen (FI), Emergem | Frank Hatzack (DK), Novozymes
Digital Marketing – Outside your comfort zone
Speakers: Christian Carlsson (DK), IBM | Leah Weston Kaae (DK), LEGO
Online Communication – Change and innovation
Standards & Technology – Build to last
User experience – Responsive Web Design
Speakers: Claus Stadel Petersen (DK), Jyske Bank | Dan Lewis (USA), Judge Group
17.00
Break
17.15-18.15
Town Hall
Join expert panellists in an engaging, fast-paced debate on key issues for 2012 and beyond.
18.30
Farewell Dinner
Location: Sharks Diner, Frederiksgade 25